Promotional Product Printing
Promotional products are the only medium of marketing that is well-loved by both, the marketers and the customers. It is what makes them the most effective marketing tools for any business. From mugs, pens, bags, flasks etc to things for your home, a trade show or office
The British Promotional Merchandise Association (BPMA) carried out a extensive national survey to determine the effectiveness of promotional products in the UK. The results revealed that promotional products had a similar return on investment (ROI) to print and television advertising and a higher ROI than radio and outdoor advertising. These results provide compelling evidence of the cost-effectiveness of promotional products when compared to other forms of advertising.
Take a minute to look around your home or office, and you will likely find at least one promotional item. That is how popular they are! TV and radio adverts, billboards and other forms of advertising may help businesses expand their reach to an extent. But none are as effective and expansive as promotional products. From companies and government organisations to political parties and educational institutions, everyone uses promotional products to increase their reach and win over their people's hearts. No matter the nature of your business, giving away branded merchandise can help you stay in the minds of your customers and target audience for years to come.
Need help deciding which promotional products are ideal for your brand? Get in touch with our team on 07753280258 or email us at enquiries@printpersonal.co.uk